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Advertising application letter

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Advertising application letter
June 01, 2019 Anniversary Wishes 3 comments

advertising manager application letter In this file, you can ref application letter materials for advertising manager position such as advertising.

Advertising is an exciting, fast-paced, and constantly-changing field.

Opportunities abound in sales, copywriting, graphics, design, marketing and more. It’s also an incredibly competitive profession that a lot of people want to be a part of.

To set yourself apart from other applicants, you’ll need to show your cover letter writing chops. That’s why we’ve put together this list of tips for writing your advertising cover letter. Use these along with LiveCareer’s Cover Letter Builder to create a cover letter that will make advertising professional want to meet with you, and give you the best chance of competing for--and winning--your dream ad job.

  • You want the cover letter to draw attention to you and get the hiring manager to take your resume seriously. Make the content unique, i.e., do not reiterate what’s in the resume. Use it to promote yourself, your specific advertising skills and why that should be important to the company.
  • Avoid being too wordy. The resume will detail your experiences, but your advertising cover letter should be short and sweet as possible. Get to the point because hiring managers are busy people and don’t have time for elegant prose.
  • Try to demonstrate that you not only know advertising, you know the agency in question and their brand. Let the hiring manager know why you’d like to work there both personally and professionally.
  • Summarize your experiences succinctly in ways that relate to the position you’re applying to. Let the hiring manager see you’re the perfect fit through what you’ve done, what you’re doing and what you can bring to the table.
  • If there are any major projects or key clients you’ve associated with, feel free to mention them without getting into specifics. (Leave that for the resume.) Relevant experience is vital in advertising.
  • We cannot stress this point enough: avoid hyperbole. Don’t say you’re a team player. Show it. Anyone can say it (and as hiring managers know, many do).
  • I look forward to hearing from you. and I hope to hear from you soon. are clichés. Advertising is all about calls to action. Use one when you close out the advertising cover letter. I appreciate your time and I’m excited about this opportunity. Let’s set up an appointment and talk at your convenience.

Remember, the resume has to be constructed of facts. The cover letter can be personal. Use it to illuminate your personality. Fill it with positive energy and enthusiasm and set yourself apart from the mass of static and boring cover letters out there.

If you apply these tips to your writing, you’ll create a strong advertising cover letter that will get attention. To take your letters to the next level, use LiveCareer’s cover letter tools, like Cover Letter Builder and Cover Letter Examples,to give yourself the competitive edge you need to win the job! 

Writing a great Account Executive cover letter is an important step in your job their advertising needs, working with account planners to create campaigns.

Respond to a Job Advertisement and Request an Interview

advertising application letter

Sample Cover Letters Category: Advertising

If you work in advertising you are probably turning out brilliant advertising copy on a regular basis as part and parcel of your profession. However you may be rather mystified and a little at sea when it comes to creating a top notch cover letter for a job application.

However, your advertising cover letter is really a matter of creating another advertisement but this time it is for yours truly. You can employ many of the same techniques that you are well acquainted with. You need to create interest in the “product”, namely yourself, followed by desire for it and then make the call to action. Your cover letter can follow these exact strategies.

You need to demonstrate that you posses the requirements being sought and very possibly exceed them. Keep your letter brief and to the point. Connect your expertise, skills and experience with each of the job requirements. Make these your selling points and format them in a bulleted list. Stick to the facts and Don’t be carried away and try to write an “autobiography”. This is where you will create interest in the “product”‘.

Keep the needs of the employer as a focus for your writing. It is all about what you can do for this organization, your possible contributions and the benefits you can offer. This paragraph is pivotal in creating the desire for the “product”. In other words the employer will be sufficiently interested in reading your resume to find out more about your capabilities.

Try to personalize your letter by referring to some information that you have discovered about the organization, some news item from a newsletter or company report. This creates more interest in your application and shows your initiative and enthusiasm.

Concluding your Advertising Cover Letter

Write a straightforward and simple concluding paragraph. This will be quite short but persuasive. You need to thank them for the time taken to read your letter and application and then request a chance for a meeting where you can give more details of your ideas and possible contributions to the company.

Final Note

Don’t let yourself down by having any grammatical or spelling errors and typos in your letter. These detract from all the effort that has gone into creating first class content. advertising cover letters with errors such as these are usually headed for the trash can as it is a simple way for an employer to begin the process of sorting applications. These show a definite lack of care and attention to detail and will pay the price. It is so simple to avoid this from happening and takes a few extra minutes of proofreading your final copy. Make your application a success by following the above advice and creating an unbeatable cover letter.

Advertising Cover Letter Samples

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Sample Advertising Cover Letter Example

advertising application letter

A covering letter is your opportunity to tell the recruiter why you are applying, what skills you have that would make you a good fit and what motivates you.

If you’re uncertain about how to handle the basics of a covering letter, check out our guide to covering letter essentials before you come back here to tailor your covering letter specifically to marketing, advertising or PR employers.

For advertising, marketing and PR jobs, your covering letter is your sales pitch. In marketing, advertising or PR jobs, as well as the basics covered in the link above, the recruiter will be looking at the style of your covering letter to see how well you can get a message across. Hook the recruiter in with a great opening line and avoid any clichés, such as ‘I have always wanted to...’ or ‘I am passionate about...’, as they will make you seem unoriginal. If you have a mutual contact, put their name in the first sentence too – it will help to set you apart from other candidates.

You could also consider putting together a creative application. Check out our advice to find out more about the pros, cons, risks and potential rewards.

Opening line

You are applying to be part of a business communications chain. As such you are expected to creatively sell products. In your covering letter, you are the product. Consider some of the following approaches for opening lines:

  • Lead with your success: eg ‘my last project went viral on Twitter and hooked XX retweets, I want to do more and that’s why I’m applying…’
  • Lead with an interesting character trait (but only if the employer is seeking that trait in the advert): eg ‘after my ten-day Sahara trek, my feet were worn and I was dehydrated, but I had developed a great sense of resilience. I can see this is a trait appreciated in your account executives so…’
  • Namedrop if you can: eg ‘I met John Smith from your agency, and what he said about your digital strategy persuaded me to apply because…’

At the end of the day, these examples are just there to help get your creative juices flowing. Only an original covering letter that doesn’t depend on recruitment clichés will get you noticed in the marketing industry.

The rest of the letter

Make sure to mention in your letter why you want to work for a particular agency, what experiences you’ve had that have developed the skills they need and how you would like to develop in future.

For PR and advertising copywriter jobs in particular, first-rate persuasive writing skills are crucial. Concise, snappy sentences are a must and don’t be afraid to let a little personality or humour in if appropriate. For more help, read our advice on how to brand yourself through your style, name and tone.

Remember where you are applying

As you would do if you were marketing a new product, research the organisation and establish who your target market is. Are you applying to a quirky agency that would value a more creative application? Or are you competing for a job at a large corporation where formal is the norm?

If the correct contact name isn’t included on the job advert, you should be able to find out with a quick phone call to the organisation. It may be part of your job in future to remember names and faces in the industry, demonstrate this early on.

Startups or newer agencies that recruit may choose a creative name for their business. It’s all well and good if it attracts you, but if an agency is named after an unusual animal or colour and doesn’t have an about us section on its website, it is worth trying to find out a bit more about them. Call up the organisation and ask a few questions. It will also show how proactive you are.

The golden rule

The final golden rule of writing CVs and covering letters is to get them proofread by a friend. If an employer is going to trust you to write press releases or advertising copy, your spelling, grammar and punctuation needs to be up to scratch. Any mistakes or inconsistencies could instantly put you out of the running.

Skills like strategic planning can catch the eye of a hiring manager. Help your advertising manager cover letter rise to the top with tips from JobHero!.

How to Write an Advertising Cover Letter

advertising application letter

Your Name
City, State Zip Code
Phone Number
Cell Phone Number


City, State Zip Code

Dear Mr./Ms. LastName,

I am very interested in the open marketing position with ABC Marketing Group. I believe that my education and employment experiences make me an ideal candidate for the position.

During my tenure at XYZ College, I developed a passion for marketing and public relations. I have sought out multiple opportunities to develop my marketing skills. For example, last summer, I interned at the National Sculpture Society in New York City. My position entailed developing web pages and slideshows publicizing the success of the society's artists. I was able to utilize my web authoring skills to assist the organization in their goal to promote sculpture.

As an assistant at XYZ College’s career services office, I am responsible for updating information on alumni, career advisors, and companies who publicize internships with our office. This involves heavy calling during my shifts at the office. In addition to calling, I also email clientele. This calls for me to employ interpersonal skills to communicate with clients effectively. Due to my strong communication skills, I have been given even more responsibilities. For example, I now publicize all career services events via multiple social media platforms.

I believe that my experiences in marketing and my interpersonal skills make me a prime candidate for this position. I am a diligent worker, and passionate about my work. I will be a valuable asset to your company and will use this as an opportunity to grow and further the development of my marketing skill set.

Thank you very much for considering my application for candidacy. I will follow up within a week to confirm that all of my materials were received and hopefully set up an interview time.

Best regards,

Your Signature (hard copy letter)

Your Name

Sample Job Application in Response to Advertisement in Newspaper my qualifications are stated in the bio- data enclosed with this letter for your kind perusal.

advertising application letter
Written by Nakinos
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